Fundamental Equation of Business

Value = Benefits – Price

To make sure that Value is greater than zero, executives have two – only two – possible strategies:
1) Make price lower
2) Make benefits bigger

Accelerating Returns

As order increases, time increases exponentially.  The time between salient events decreases.

Order is information that fits a purpose.  The measure of order is the measure of how well the information fits the purpose.

A long time isn’t as long as it use to be.

Intelligence

The ability to use limited resources optimally, including time, for survival.  

Shaping resources for practical purposes and transcending the comprising materials.

Technology.

The Book of Life

Most of your genetic information is contained within the double-stranded DNA molecules that reside within the nuclei of your cells.  DNA molecules are so large that if the coiled DNA of a single cell were unraveled into a straight line, it would stretch more than six feet; if all the DNA in the human body were put end to end, it would reach to the sun and back more than 600 times.